1. What are cookies?
Cookies are small text files stored on your device when you visit a website. They allow the site to remember your actions, preferences and analytics across visits — for example, remembering that you have accepted our cookie banner so we don't ask you again on every page.
2. Categories of cookies we use
We use only two categories of cookies:
Strictly Necessary — Always on. Required to make the site work: login/security, session state, and your cookie-consent choice itself. Legal basis: legitimate interest. Retention: session or up to 12 months for your consent choice.
Analytics & Marketing — Off by default. Only active if you click "Accept all cookies" on our consent banner. Includes Google Analytics 4 (site usage), Meta Pixel (Instagram/Facebook attribution), and Google Ads conversion tracking. Legal basis: consent. Retention: up to 24 months.
3. Third-party services that may set cookies
Subject to your consent choice, cookies may be set by: • Google — Analytics, Ads and reCAPTCHA • Meta (Instagram/Facebook) — Pixel and embedded content • Stripe — payment processing (cookies set only during checkout, under legitimate interest) • Cloudflare — bot protection (strictly necessary) Each provider maintains its own privacy documentation which you can review directly on their websites.
4. Your choices
You can: • Change your consent at any time via the "Cookie preferences" button in our footer — this reopens the consent banner • Delete cookies via your browser settings (Chrome, Safari, Firefox and Edge each have their own path — see aboutcookies.org for step-by-step guides) • Enable "Do Not Track" in your browser — we respect this signal and treat it as an implicit rejection of analytics/marketing cookies
5. Contact
Questions about cookies: secretary@krinapanchalphysio.com. Data-protection concerns can also be raised with the ICO (ico.org.uk / 0303 123 1113).